Nicolas "Nico" Heller, better known as "New York Nico", is an American documentary film director, and social media personality known for his Instagram account @newyorknico. Nicknamed the "Unofficial Talent Scout of New York", Heller uses his platform to share photos, videos and stories showcasing life in New York City. In 2025, his commercial for Katz's Delicatessen won a New York Emmy Award.
