'How You Like That' was released by the South Korean girl group BLACKPINK on June 26, 2020, as the lead single from their first studio album, 'The Album.' The track marks a significant moment in the group's career, as it was their first release since their much-anticipated comeback after a year-long hiatus. Musically, the song is characterized by its blend of various genres, including pop, hip-hop, and EDM, showcasing BLACKPINK's distinctive sound that combines infectious hooks with a powerful beat. The production features a striking contrast between the verses and the explosive chorus, which has become a signature style for the group. The song's success was immediate, breaking multiple records on YouTube upon its release and further solidifying BLACKPINK's status as global superstars in the music industry.
Lyrically, 'How You Like That' delves into themes of resilience and empowerment, encapsulating the idea of rising from hardships and embracing one's strength. The chorus, with its catchy line "Look at you, now look at me," emphasizes self-confidence and transformation. The verses recount feelings of betrayal and disappointment, but the overall message is one of triumph over adversity. Lyrics such as "I'ma fly, I'ma fly, I'ma fly" serve as a metaphor for overcoming obstacles, suggesting that despite the struggles faced, one can soar above them. This narrative resonates with listeners, particularly in a time when many were grappling with personal challenges, making the song an anthem of empowerment.
The critical reception of 'How You Like That' was overwhelmingly positive, with reviewers praising its dynamic production and BLACKPINK's charismatic performance. The song topped charts in multiple countries and received numerous accolades, including nominations for prestigious music awards. Its accompanying music video, which features stunning visuals and intricate choreography, further amplified its cultural impact, becoming a viral sensation. The track not only contributed to the ongoing global popularity of K-pop but also highlighted BLACKPINK's ability to bridge cultural divides through their music. The song's legacy continues to influence contemporary pop music, inspiring a new generation of artists and affirming BLACKPINK's place as pioneers in the genre.