'It Hurts' is a track from April Wine's 1976 album 'Forever for Now,' which showcased the band's evolution from their earlier hard rock sound to a more polished, radio-friendly style. This song, like many others from the album, was produced by the band's guitarist and primary songwriter, Myles Goodwyn. The album itself marked a significant point in April Wine's career as they began to gain substantial traction in North America, aided by a series of successful singles and engaging live performances. 'It Hurts' exemplifies the band's ability to blend rock elements with softer, more melodic aspects, making it a staple in their discography and a favorite among fans.
The lyrical themes of 'It Hurts' revolve around the complexities of love and the emotional pain that often accompanies relationships. The song is imbued with a sense of longing and vulnerability, as expressed in lines like "It hurts to be alone, it hurts to be with you." This duality highlights the struggle between the desire for connection and the agony that can arise from it. Goodwyn's evocative delivery adds depth to the lyrics, making the listener resonate with the sentiments of heartbreak and longing. The song captures the essence of romantic turmoil, illustrating how love can be both a source of joy and pain.
Upon its release, 'It Hurts' received positive feedback from both critics and fans, who praised its catchy melody and heartfelt lyrics. The song contributed to April Wine's reputation as a leading force in the Canadian rock scene during the 1970s. Over the years, 'It Hurts' has maintained its relevance, often being included in various compilations and live albums, showcasing the band's enduring appeal. The track's exploration of love's complexities continues to resonate with listeners, ensuring its place in the annals of classic rock history and highlighting April Wine's skill in crafting songs that speak to universal experiences.